A Footfall Counter Designed for Places Without Power or Connectivity
No Power? No 4G? No Worries
For many organisations across New Zealand, capturing accurate foot traffic data is essential for planning, funding applications, performance reporting, and understanding visitor behaviour. Yet countless locations — walking trails, rural facilities, public amenities, events, temporary activations, or historic buildings — simply do not have access to mains power, Wi-Fi, or 4G coverage.
This is where the USB People Counter from EvolvePlus delivers a standout advantage. Purpose-built for remote and infrastructure-limited environments, it provides dependable footfall counting without requiring electricity, network connectivity, or mobile data.
A Footfall Counter Designed for Places Without Power or Connectivity
Many New Zealand organisations struggle to collect visitor data because installing a powered or network-connected counter is not feasible. The battery-operated USB People Counter eliminates these barriers entirely.
It is ideal for:
- Outdoor walking tracks, nature reserves, public parks
- Regional community centres
- Public toilets, remote buildings and seasonal facilities
- Pop-up attractions and events
With long-life battery operation, the device works reliably for extended periods in both indoor and outdoor conditions — even in rugged environments where traditional people counting solutions cannot be deployed.
Reliable Infrared Sensing for Accurate Visitor Counts
The USB People Counter uses a proven infrared transmitter-receiver beam. Each time a person passes through the beam, the system records a count. This provides precise, dependable data without reliance on cameras, complex installation, or external infrastructure.
The design is discreet, easy to mount, and unaffected by challenging outdoor lighting conditions often encountered across New Zealand’s variable climates.
Collects Hourly Visitor Statistics for Up to 40 Days
Because many New Zealand sites lack consistent cellular or broadband coverage, real-time connectivity is not practical. Instead, the USB People Counter captures hourly footfall statistics and stores them in internal memory for up to 40 days.
This makes it ideal for remote deployments where staff cannot access the location daily. The counter quietly logs data around the clock, requiring no maintenance during its operating period.
Simple Data Retrieval Using a USB Memory Stick
When it’s time to collect the data, the process is effortless:
- Insert a standard USB memory stick via the supplied cable.
- The counter automatically exports the stored counts.
- Upload the file to your computer to upload to the free or premium cloud account
There are no SIM cards, no routers, no apps and no network setups required. This simplicity is a major advantage for New Zealand councils, tourism operators, parks teams and facilities managers who need a low-overhead solution.
Cloud Dashboard for Analytics & Reporting
Once the data is retrieved, it can be uploaded to the cloud dashboard. The reporting app enables you to:
- Analyse footfall by hour, day, week or month
- Visualise visitor trends with charts and graphs
- Export the dataset to Excel for further analysis or integration
The cloud dashboard is available in two editions:
- Free edition - supporting importing from the USB people counters, 90 days of history and basic exporting of data to Excel
- Premium edition - as per the Free edition, together with additional dashboard visualisations, expanded Excel exports (e.g. 15 minute intervals), 3+ years of history, status alerts and creation of people counter groups (e.g. different locations)
The cloud dashboard turns raw count figures into actionable insights, enabling better decision-making around cleaning schedules, staff rostering, hours of operation, and marketing effectiveness and more.
Why This Solution Works Perfectly for New Zealand Organisations
The USB People Counter is uniquely suited to NZ organisations that need clarity around visitor numbers but operate across diverse and often remote landscapes.
Key advantages include:
- No power required — runs on batteries
- No Wi-Fi or 4G needed — stores data internally
- Robust and portable — suitable for outdoor NZ environments
- Simple data extraction with a USB stick
- Free analytics platform for insights and reporting
- Cost-effective deployment with minimal installation effort
For councils, community groups, DOC partners, tourism operators and commercial sites across New Zealand, this creates a highly practical solution for accurate, long-term footfall monitoring.
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