By Trevor Dykstra on Tuesday, 16 December 2025
Category: News

A Footfall Counter Designed for Places Without Power or Connectivity

No Power? No 4G? No Worries

For many organisations across New Zealand, capturing accurate foot traffic data is essential for planning, funding applications, performance reporting, and understanding visitor behaviour. Yet countless locations — walking trails, rural facilities, public amenities, events, temporary activations, or historic buildings — simply do not have access to mains power, Wi-Fi, or 4G coverage.
This is where the USB People Counter from EvolvePlus delivers a standout advantage. Purpose-built for remote and infrastructure-limited environments, it provides dependable footfall counting without requiring electricity, network connectivity, or mobile data.

A Footfall Counter Designed for Places Without Power or Connectivity

Many New Zealand organisations struggle to collect visitor data because installing a powered or network-connected counter is not feasible. The battery-operated USB People Counter eliminates these barriers entirely.

It is ideal for:

With long-life battery operation, the device works reliably for extended periods in both indoor and outdoor conditions — even in rugged environments where traditional people counting solutions cannot be deployed.

 

Reliable Infrared Sensing for Accurate Visitor Counts

The USB People Counter uses a proven infrared transmitter-receiver beam. Each time a person passes through the beam, the system records a count. This provides precise, dependable data without reliance on cameras, complex installation, or external infrastructure.
The design is discreet, easy to mount, and unaffected by challenging outdoor lighting conditions often encountered across New Zealand’s variable climates.

Collects Hourly Visitor Statistics for Up to 40 Days

Because many New Zealand sites lack consistent cellular or broadband coverage, real-time connectivity is not practical. Instead, the USB People Counter captures hourly footfall statistics and stores them in internal memory for up to 40 days.
This makes it ideal for remote deployments where staff cannot access the location daily. The counter quietly logs data around the clock, requiring no maintenance during its operating period.

Simple Data Retrieval Using a USB Memory Stick

When it’s time to collect the data, the process is effortless:

  1. Insert a standard USB memory stick via the supplied cable.
  2. The counter automatically exports the stored counts.
  3. Upload the file to your computer to upload to the free or premium cloud account

There are no SIM cards, no routers, no apps and no network setups required. This simplicity is a major advantage for New Zealand councils, tourism operators, parks teams and facilities managers who need a low-overhead solution.

Cloud Dashboard for Analytics & Reporting

Once the data is retrieved, it can be uploaded to the cloud dashboard. The reporting app enables you to:

The cloud dashboard is available in two editions:

The cloud dashboard turns raw count figures into actionable insights, enabling better decision-making around cleaning schedules, staff rostering, hours of operation, and marketing effectiveness and more.

Why This Solution Works Perfectly for New Zealand Organisations

The USB People Counter is uniquely suited to NZ organisations that need clarity around visitor numbers but operate across diverse and often remote landscapes.
Key advantages include:

For councils, community groups, DOC partners, tourism operators and commercial sites across New Zealand, this creates a highly practical solution for accurate, long-term footfall monitoring.

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